Law firm website design cost in the UK: four fixed figures

Last updated: 5 August 2026

What sets the floor under a UK quote?

The pages a firm is expected to publish, which a supplier can scope out of a proposal but a firm cannot scope out of its obligations.

The SRA Transparency Rules have asked for price and service information on specified work types since 6 December 2018, checked 3 August 2026. Which of a firm's services that covers is a judgement for the firm and its COLP; we build the pages and never certify anything. But the commercial consequence is the same whichever way that judgement falls: those pages exist, somebody has to make them, and they cost money.

So a British quote has a shape an American one does not. A proposal offering a home page, three practice areas and a contact form is not a cheaper version of the job — it is a different job, with the required material either excluded silently or waiting to arrive later as a variation at whatever the supplier quotes then.

One question settles it before price is discussed: are the price and service pages inside this figure, and how many of them have you assumed? A supplier who has priced them says so in a sentence.

The damaging admission, early: this page cannot tell you what your own quote should be, and we are not going to publish a market average. Twelve of the 40 legal-marketing suppliers we read in full on 3 August 2026 published a price at all, which is not enough of a market to average honestly. What can be done is to name what moves the number, so two quotes a long way apart can be read rather than guessed at.

How much does the page count move the number above that floor?

More than anything else, because a page is the unit the work is actually done in.

Three things generate pages in a British firm, and only one of them is a marketing decision.

A two-fee-earner firm with two of its own services inside the price rules, wanting two practice-area pages, is building something close to nine pages once complaints and contact are counted. A six-fee-earner firm across two offices and four practice areas is closer to twenty. The second is not the first with more colour on it — it is twice the writing, twice the review and twice the sign-off, and the sign-off is the part that runs over.

Which is why a quote without a page number attached cannot be compared with another quote.

What happens to the price when the firm supplies the copy?

The invoice falls and the calendar stretches, and in England and Wales the stretch lands on the pages that cannot be dropped.

Most proposals assume the firm writes the words. That assumption is cheap and it is usually wrong in a law firm, because the people who can write are billing. But the British version has a sharper edge than the general one: the price and service pages are not a writing task at all. They are a decision about what the firm is willing to publish about its own charges, and no supplier can take that decision on the firm's behalf.

So the bottleneck falls precisely on the material that cannot be scoped out. A layout arrives in three weeks and the site publishes three months later, waiting for a partner to settle what goes on the fee page. The money did not move; the launch date did.

In our case the writing is inside the figure. That is a cost we carry rather than one a firm discovers in week six, and it is part of why our number sits above a layout-only quote.

If you leave, do the published pages come with you?

Only if the content is exportable and the redirects are handed over, and those are the two items most often missing.

A firm that changes supplier and cannot take its pages does not lose a design. It loses the fee wording a partner spent a month settling, and rebuilds that decision at senior rates. That is the real cost of an ownership answer nobody read, and it arrives years after the invoice.

Three things to put in writing before money moves: that the content can be exported as data rather than as screenshots, that the domain and the analytics property are in the firm's own name, and that a redirect map comes with the handover. A plain sentence naming the firm is the only clean answer to any of them; anything conditional means no.

Ownership is a reason to pay more, not less. A lower monthly figure with no purchase price attached is a different transaction being compared as though it were the same one, and a firm choosing it deliberately is doing nothing wrong.

Which of our four figures does a firm land on?

Published, fixed, and decided by how much of the list above already exists.

Take £700 off a build taken with six months of retainer. Nothing is priced per enquiry, lead or matter — LASPO 2012 section 56 makes referral fees in prescribed legal business a problem for the paying firm as much as for the party paid.

For scale rather than for persuasion: £2,400 is roughly what 135 Bristol residential conveyancing clicks cost at Google's own price of £17.75, measured 3 August 2026. That is 135 × £17.75 = £2,396.25, arithmetic on a click price and not a forecast of anything.

The £890 row is the one most firms should read twice. It is the cheapest way to close the published-information gap without rebuilding anything, it finishes on its own in ten working days, and a firm whose site is otherwise sound does not need the rest of this page.

Which of these suppliers tell you the price before you call?

Two of the four named here, which is better than the market average and still half of them.

Across all 40 suppliers read in full that day:

⚠ The benchmark records presence, not amount. No figure is attributed to any named business anywhere in this programme, because the tooling that read those pages picked up case values and fragments alongside genuine fees.

The consequence for a buyer is narrow. A price you cannot see before the meeting is a price set inside the meeting, against a scope drafted by the party who wrote the proposal. Separately, 15 of the 62 questions buyers ask on these searches are price questions — the largest single group, and the one most of this market leaves unanswered.

When is another website supplier the better choice?

Three times, and all three are ordinary.

deckerdesign.com is the sort of studio to approach when the firm wants a design process with presented directions and a bespoke look. It published no price when we read it, which is consistent with working that way, and a firm that would rather discuss scope before seeing a number is not badly served there.

legal-marketing.co.uk and jmw.co.uk both run wider remits than ours. A firm wanting one supplier across brand, print and search should talk to a full-service agency, and digitalagencynetwork.com lists many at once, which is a faster way to assemble a shortlist than reading one supplier's site.

We are also wrong for a firm that needs something live next week, and for a firm whose page set is genuinely twenty pages and growing. Neither is what a fixed published figure is built for, and we do not manage ad spend either.

What should you check before shortlisting a website supplier?

We read 40 legal-marketing suppliers in full in August 2026 — including several on this page. Twelve published a price. One offered work with no minimum term.

The free report gives you the full count, named, so you can repeat it rather than take ours. It also shows how many people search for your practice areas in your town, and what those clicks cost to buy at Google's own prices.

Get the report — five questions, about two minutes →

No call required. Our own prices are on that page.

Which related pages on law firm websites should I read next?

If the firm is two or three fee earners: small law firm website design, and for the wider spend at that size, small law firm marketing.

For what actually arrives rather than what it costs: law firm marketing website.

If the question underneath this one is whether search is worth funding at all: does SEO work for law firms? And if the answer is that matters are needed sooner than that: law firm PPC agency.

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