Which platforms your audience actually uses, what they want to see, and what the account is for. Most underperforming accounts skipped this and went straight to posting.
Ours starts at AED 5,000 per month. That covers strategy, content production and community management. Paid social ad spend is separate.
Price is driven by:
| Price Driver | Why It Matters |
|---|---|
| Number of Platforms | Each one needs its own content approach |
| Posting Frequency | More frequent posting means more production time |
| Content Type | Graphics are cheaper than video; video performs better |
| Language | Arabic and English doubles content production |
| Content Source | Whether we shoot original content |
Not every platform deserves your attention. Here is where UAE audiences actually live:
Not every platform deserves your attention. Here is where UAE audiences actually live:
B2C, retail, F&B, beauty, fitness, real estate. Still the default consumer platform here.
Retains meaningful reach in the GCC — often overlooked by agencies from outside the region. Worth testing if your audience is regional and consumer-facing.
Younger consumer audiences. Growing fast, less competitive than Instagram.
Broader and older demographics, community groups, marketplace.
News, government, real-time. Notable government presence in the UAE.
Realistically:
On follower counts: they are the least useful metric in social media. Ten thousand followers who never buy are worth less than five hundred who do. We report on reach, engagement, click-through and leads.
Arabic search demand is validated with real search data rather than a translated English keyword list, and right-to-left layout is built in rather than retrofitted afterwards. Tell us the scope of Arabic copy you need and we will confirm exactly what we cover before you commit to anything. We would rather answer that specifically than claim a capability in the abstract. Arabic social content is not translated English. The tone, references and humour differ, and audiences notice immediately when a post has been run through translation software.
Send us your accounts and we will come back with a written review — what is working, what is not, and what we would change first.
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