◉ SRA-regulated firms — England & Wales
The SRA transparency rules require published price and service information on eight specific work types, plus complaints information and the digital badge on every regulated firm's site. Seven items must appear on each covered page. We build them for £890, finished in ten working days.
Answer five questions and we will send you a free report with three things in it:
One page, with our fee on it, written to be forwarded to the other partners rather than presented from memory. Yours whether or not we ever speak.
Not for you if the firm's constraint is fee-earner capacity rather than enquiries. More enquiries would make that worse, and we would rather say so here than on a call.
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◉ Free practice report
Five questions, about two minutes. You get the demand in your city, what is missing from your site, and what forty suppliers charge — on one page, whether or not we ever speak.
Work-type and item counts are from the SRA's published transparency rules, read on 3 August 2026. The supplier count is our own: the top ten organic results for fifteen buying terms across the UK, Australia and the United States, read in full the same day. You can repeat the second one in an afternoon, and we would rather you did than take our word for it.
Eight, and only eight. If the firm does none of them, the price-publication rules do not apply to it at all — two site-wide items still do, and we will say so rather than sell you pages you do not need.
Four cover work done for individuals, four cover work done for businesses. The split matters: a firm doing only family, crime, personal injury or commercial litigation is outside the price rules entirely, which is a sentence most suppliers in this market will not say out loud.
| Work type | Client | Scope limit that catches firms out |
|---|---|---|
| Residential conveyancing | Individuals | Freehold and leasehold, sale, purchase and mortgage — each needs its own costed treatment, not one combined figure. |
| Probate | Individuals | Uncontested cases with all assets in the UK. A contested estate or a foreign asset falls outside the rule, and pricing it as though it did not is its own problem. |
| Motoring offences | Individuals | Summary only. Anything heading to the Crown Court is out of scope. |
| Employment tribunal — bringing a claim | Individuals | Unfair or wrongful dismissal. Discrimination claims are not the covered category. |
| Employment tribunal — defending a claim | Businesses | Same two claim types, from the employer's side. Firms often publish one page for both and satisfy neither. |
| Debt recovery | Businesses | Up to £100,000. A page saying "debt recovery" without the ceiling is describing something wider than the rule. |
| Licensing applications | Businesses | Business premises. Personal licence applications are a different thing. |
| Immigration | Individuals | Excluding asylum. |
Read against the SRA's published transparency rules on 3 August 2026.
Seven items. Missing one is the common failure, and it is almost always the same one — who does the work.
Two more apply to every SRA-regulated firm regardless of what work it takes: complaints information — how to complain to the firm, how to complain to the Legal Ombudsman including its time limits, and the right to complain to the SRA — and the SRA digital badge on the site.
Because in personal injury work it is unlawful, and the part most suppliers offering it do not know is that the prohibition binds the firm paying as well as the firm receiving.
Section 56 of the Legal Aid, Sentencing and Punishment of Offenders Act 2012 prohibits the payment or receipt of referral fees in prescribed legal business, which includes personal injury claims. It applies to regulated persons on both sides of the payment.
LASPO 2012, s.56 — summarised, not quoted verbatim; read the section
So a marketing supplier proposing £X per enquiry to a PI firm is proposing something that puts your side of it at risk, not only theirs. Declining it is not us being cautious. It is the only structure available.
It also prices the wrong thing. Per-lead pricing rewards volume, and volume is not what a firm with finite fee-earner hours needs. A flat fee means we are paid the same whether we send you thirty poor enquiries or six good ones, which leaves us free to aim at the second.
Fixed, in pounds, and on the page. A price you have to ring for is a price that moves — which is the argument the transparency rules make about your fees, and it applies equally to ours.
| What you are buying | Fee | Delivery | What it is |
|---|---|---|---|
| Price Transparency Pack | £890 | 10 working days | The price and service pages for the work types you take, with all seven required items on each. Standalone — it finishes, and nothing else is required afterwards. |
| Firm Site | £2,400 | 3 weeks | 7 pages. Your hosting, your domain, yours from the day it goes live. |
| Firm Site+ | £4,200 | 5 weeks | 12 pages, for a firm with several practice areas to separate properly. |
| Authority Build | £6,900 | 8 weeks | Multi-office, with each office and area given its own page rather than a list. |
| Foundation — search and content | £600/mo | No minimum term | One city, one practice area. |
| Growth — search and content | £1,200/mo | No minimum term | Three areas, content plus local. Where most firms start. |
| Authority — search and content | £2,400/mo | No minimum term | Multi-area, with digital PR. |
Taking a build with six months of a retainer takes £700 off the build. Not a discount for signing quickly — the retainer months are what make the build worth doing, so we would rather price the pair than sell a site that then sits still. Charged monthly, and you can stop at any month.
One of the forty suppliers we read offered work with no minimum term. We are the one. That is not a boast about us so much as a measurement of the market.
// Three things against us, before you decide
Month one produces nothing you can see. A build is three to five weeks and there is no report at the end of it. If you need something to show partners in October, a build starting in September is the wrong purchase — the transparency pages are the only part of this that finishes that fast.
We cannot promise a ranking, and neither can anyone else. Nobody controls how a search engine orders results. Eight of the forty suppliers we read claim a guarantee of some kind; every one of them is describing something they cannot know. What we commit to is a defined scope, a fixed fee and a date.
We are not your compliance adviser. The check on this page sets your own answers against a published rule. Whether the firm meets its obligations is a judgement for the firm and its COLP, made on the full picture — anything with a regulatory dimension should go to them before it goes live, and we build expecting that review.
Only if you take at least one of the eight work types above. A firm doing purely family, crime, personal injury or commercial litigation is outside the price-publication requirement — though the complaints information and the digital badge still apply to every regulated firm. If the check on this page tells you the price rules do not cover your work, that is the honest answer and it costs us the larger sale.
Yes, within the conduct rules. What we build is accurate published information about your services and your prices, which is closer to what the transparency rules ask for than to anything they restrict. The judgement calls belong to your COLP and we build expecting their review.
Ask us on the call to name the eight work types and the seven items each covered page needs. It takes thirty seconds and it is a fair test. We would rather be measured on that than on a page of client logos.
The transparency pages are ten working days. A full build is three to five weeks. Search work shows movement on low-competition terms in roughly two to three months and on the harder ones considerably later — and month one produces nothing you can see, which we would rather you heard here than in month one.
The firm does, from the day it goes live. It sits on your hosting under your domain, and if you stop the retainer the site stays exactly where it is. There is nothing to buy back.
Probably by a rolling contract, a dashboard and no defined deliverable — so there was never a point at which anything was owed. Ours is a fixed scope, a fixed fee and a date, and you see the scope document before any money moves. The retainer has no minimum term, so month seven has to earn itself the same as month one.
// Elsewhere in this section
Waa Tech Digital FZE is a marketing and web development supplier. We are not a law firm, we do not provide legal services or legal advice, and we are not approved, endorsed or accredited by the SRA or any other legal regulator. Nothing on this page is advice on your regulatory obligations. The check produces a list built from the answers you give, set against publicly available rules; it is not a compliance assessment, and whether the firm meets its obligations is a judgement for the firm and its compliance officer on the full picture. Rules change — confirm the current position with the SRA directly.
67 pages. Every price on them is published, and every figure is dated and sourced.