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Search termCost per click
seo agency dubai AED 105
ppc agency dubai AED 146
abu dhabi seo company AED 154
app development company uae AED 110
web design company dubai AED 53
digital marketing agency dubai AED 27

Professional services in the UAE are expensive to advertise against. Anyone quoting you a blanket “average CPC” without naming your sector is guessing

Management fees are AED 3,500 a month or 15% of ad spend, whichever is higher. We recommend a minimum monthly ad spend of AED 5,000 — below that there is not enough data to optimise against, and you are paying management on a budget too small to work.

What is included in Google Ads management?

Four things that catch out agencies from outside the region:

Account setup or restructure
Campaign architecture, ad groups, match types, negative keyword lists. Most underperforming accounts we audit are structurally wrong rather than badly written.
Keyword research
Real UAE search data, not global estimates.
Ad writing and testing
Multiple variants per ad group, tested continuously
Landing pages
Sending paid traffic to a generic homepage wastes most of it. We build or improve the page the ad points at
Conversion tracking
Properly configured — calls, forms, WhatsApp, purchases. Without this you are optimising blind, and a surprising number of UAE accounts we audit have it broken or missing entirely
Negative keywords
Ongoing. This is where most wasted spend hides
Reporting
Monthly: spend, leads, cost per lead, and what changed

How quickly do Google Ads work?

Faster than anything else, which is why they suit businesses that need leads now.
TimeframeWhat happens
Day 1–3 Campaigns live, first impressions and clicks
Week 1–2 Enough data to start cutting waste
Week 3–4 First round of real optimisation
Month 2–3 Cost per lead stabilises and starts falling
The first month is partly a data-buying exercise. Judging performance on week one is judging it before the account knows anything.

Ads or SEO — which should you use?

Both, if you can. They do different jobs.
The practical combination: run Ads to find out which keywords actually convert, then invest SEO effort into ranking for those specific terms. It removes most of the guesswork from an SEO campaign — see our SEO agency in Dubai.

Why do Google Ads accounts underperform?

The five things we find most often in audits:
Broad match with no negatives
Spend leaking to searches with no commercial relevance.
Ads pointing at the homepage
A visitor searching a specific service lands on a general page and leaves.
No conversion tracking, or broken tracking
The account is optimising toward clicks instead of leads.
One campaign for everything
No budget control and no ability to see what works.
Never touched since setup
An account left alone for six months is quietly wasting money every day.
We do not publish client results we cannot evidence. Ask us for a free audit of your existing account instead — we will show you where the spend is currently going, and what we would change, before you pay us anything.
// FAQs

frequently asked questions

Astraunaut Image for Numbers matter
Do you take a percentage of ad spend?
Both, and whichever is higher: AED 3,500 a month or 15% of ad spend. On a AED 5,000 budget that is the flat fee; above roughly AED 23,000 a month the percentage takes over. We state it here because buyers ask, and most agencies in this market will not answer until the second call.
Yes. The account stays in your name with your billing. You keep full ownership and visibility.
We recommend at least AED 5,000 per month. Below that, management fees consume too much of the budget.
Yes, and we will audit it first. You will get the findings regardless of whether you hire us.
Yes — see social media marketing.
Yes. If your margins cannot support AED 146 per click, we will say so rather than take the retainer.

Get a Free SEO Audit

Give us view access to your account and we will send a written review of what is working, what is wasting money, and what we would change first.
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